Brokerage Beat: News from C21, Christie's in Florida and Idaho 

Editor's note: The brokerage business is a busy one, with frequent moves, mergers and milestones. Here we highlight some of the latest activity among brokerages across the U.S. and globally.

North Carolina brokerage joins Century 21

Foley Realty in Weaverville, North Carolina, is now a Century 21 affiliate.

Led by Dennis Foley, who has more than 20 years of experience as a broker, the company now known as Century 21 Foley Realty first opened in 2013.

"Your name and your brand are everything, especially at a local level," said Foley. "I owe much of my success to the relationships I've built over the years, as these are the people who vouch for me and send prospective clients my way. With the backing of the Century 21 System, I can maintain the reputation of my personal brand while adding the power of a global brand to our sales and marketing repertoire."

Foley said the company works to maintain contact with clients long after a transaction is complete. "So many of our neighbors have family doctors, lawyers, dentists, accountants, mechanics and so on. We strive to be their family real estate team," he said. 

"The small-town mountain lifestyle is particularly attractive to today's modern buyer, as evidenced by the success of brokers like Dennis," said Mike Miedler, president and CEO of Century 21 Real Estate. "As a hyperlocal entrepreneur, it takes a true understanding of the community and the specific niches within it to be able to truly capitalize on the market."

Montana Christie's affiliate expands into Idaho

PureWest Christie's International Real Estate, the largest independently owned real estate brokerage in Montana, is crossing the border into Idaho.

The Kalispell, Montana, company — which already operates 18 offices in 14 Montana cities — is partnering with Sandpoint, Idaho, broker/owner Paul Reizen to open the new, eight-agent office in the Idaho panhandle.

The Schweitzer Mountain ski resort and scenic Lake Pend Oreille have helped Sandpoint earn the titles of "Idaho's Hippest Mountain Town" and "The Coolest Small City in Idaho." 

"With offices in five of Montana's top ski markets, our team knows what it takes to market luxury homes in mountain resort communities — so expanding into northern Idaho is a natural fit for us," said Ryon Brewer, president of PureWest Christie's International Real Estate.

Reizen has an eclectic background, including a career as a San Diego County prosecutor and as a coffee-roasting hobbyist turned local coffee chain founder. He and his wife began selling real estate when they moved to Sandpoint in 2019 and soon founded their own firm, 48th Parallel Realty.

New agents flock to Christie's 2023 Affiliate of the Year 

John R. Wood Christie's International Real Estate added 23 new agents in the first two months of the year.

The Florida-based company, which was Christie's International Real Estate 2023 Affiliate of the Year in 2023, added agents in ten of its 23 offices. The brokerage has more than 850 agents in total.

"We extend a warm welcome to these experienced professionals joining our Collier and Lee County teams," said Phil Wood, John R. Wood Christie's International Real Estate president and CEO. 

Collier County additions:

• Jennifer Bryer, Sean Coleman, Rebecca Hallett, Jacob Hansen, Darko Kondev, Steve Suddeth, Brandon Weiss and Paul (PJ) White joined the Fifth Ave. office.

• Nicholas Bruno, Gina Kadah and Jane Mitchell joined the Broad Ave. South office.

• Jennifer Scancarella joined the Central Office, and Thomas Andrea III is now with the John R. Wood office in Charleston Square.

• Danielle Poe joined the North Naples office while Maureen Grove is now with the Vineyards office. Chris Adams and Laura Adams joined the Marco Island office.

Lee County additions: 

• Peter Brancato joined the company's Bonita Springs office.

• Marija Vojnovic joined the Ft. Myers Beach office.

• Rick Adkinson, Kathleen Burch, Nina Masse and Denise Ruiz joined the University office.